On Page Optimization

The competition in the online industry has made it important for a website to reach top search rankings in order to catch the attention of their customers. In order to achieve this, you need to optimize every page of your website for keywords and search phrases.

The major two components determine the Search Engine Ranking Process:

1. On page Optimization
2. Off page Optimization (SEO Services)

However, new researches reveal that On Page Optimization techniques like keyword rich content, use of Meta tags, anchor texts, shortened URL are very important to get search engines listing. In fact the presence of the right keyword in the content contributes to about 15.04% of the search ranking. The Anchor text meanwhile contributes to 20% of the ranking factor. Apart from factors like link popularity and relevancy of website, traffic data is also involved in determining the search engine ranking of a website.