SEO Step-By-Step Guide– 193. Selecting Cost Effective SEO Service

When you are in the process of reconsidering another SEO service provider or looking for a SEO service provider for your new website, you will obviously be surfing the worldwide web to find the cheapest and the best SEO service provider. In this process you will be comparing various service providers. If that is not what you have been doing, start doing it.
However, comparing various SEO service providers poses a serious challenge because to compare we need to have common parameters and the comparison will be on the level of success of a company on each of these parameters. But the challenge here is that not all companies offer the same services though all of them call themselves as SEOs. As you would have learnt top ranking can be achieved through a number of ways. Some of the methods are more reliable than the others and results produced by some methods last longer than the others.
If you want to really compare SEO service providers, you must know what each company will be doing to your website to get top rankings. You must know the strategies that they will use and the duration of the package. If you are selecting individual SEO services such as directory submissions or article submissions, it will be easier for you to compare different service providers. On the other hand if you are choosing complete SEO packages you must review carefully the package details. So never go just by the cost of the SEO, always consider the package details because that is what will help you decide ultimately.
SEO packages will normally comprise of several components such as keyword research, competitor analysis, on page optimization, content optimization, URL mod rewrite, off page optimization and link building factors such as search engine submissions, directory submission, article directory submission, etc. You must also remember that just these labels are not enough. For example, one of the companies will optimize your website for 5 keywords where as another company will optimize your website for 8 keywords. So you must know what each component entails to effectively compare. Never rush through the process of selecting your SEO service provider because the success of your business depends on your online visibility and this online visibility is offered by SEO.
So let us compare apple to apple because that is the best way to select your SEO company. At times just the price factor can be highly deceiving. Your emphasis should be on keyword analysis and on page optimization. The rest of the things should be done on ongoing basis. The next time you are selecting your SEO you will know what to look for and no one can sell you sour grapes for apples.

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