SEO Step By Step Guide– 165. The importance of Titles for Your Content

One of the things that we cannot emphasize enough is the importance of titles for your content. Let us take a quick look at few instances where title plays a major role.

Titles of web pages – Titles of your web pages have special SEO significance. By introducing keywords in to your titles, you can enhance the impact of those keywords on those web pages. Search engines gives great credit to titles while indexing and ranking web pages.

Titles for articles submitted to directories – Most of us pay very little attention to the title of the articles that we submit to article directories. The main intention of submitting to these directories is to get contextual back links for our website. However, you should remember that your articles submitted to article directories could get listed in the search results individually. So if you have right titles for your articles, you can bank on those articles to attract some targeted traffic to your website. When it comes to online marketing, you should not let go of any opportunity to attract traffic. So the next time you submit your article to the article directories put in a little bit of thinking into the title to make it attractive.

Titles for press release articles – For press releases it goes without saying that people will read your press releases only if they have impressive titles. Your press release distribution will go wasted if it does not get the attention of the internet community. It is not enough to have your press release article distributed in thousands of news rooms; it has to have some bearing on your website’s traffic. You can achieve this only by using impressive press release titles.

Titles for your Digg submission and other social book marking submissions – When you submit your book markings to Digg or other social book marking sites, make sure to put in a catchy title. Have you ever wondered why some of the submissions in Digg get hundreds of diggs while your submissions hardly get handful of diggs? It is mainly because of poor titles. Digg and other social bookmarking sites are high traffic sites and by properly utilizing them, you can attract some decent traffic to your website. The efforts required in book marking are the same anyway and why don’t you benefit from it by using some good titles.

Titles for blogs – You can use good keywords in your blog titles and make them attractive. Often the title of your blog goes as the URL. This has a lot of advantage. So never miss out the opportunity to make use of good titles for your blogs. Moreover, if you want wide readership for your blog posts, make your titles interesting.

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