SEO Step By Step Guide– 142. Get Rewarded for Original Content

In the last post, we saw that we need to have lot of content in our website to become an authority site. It is not enough to have just any kind of content, it is very important that we have original content in our website. Not only Google, but all the search engines appreciate original content. What do we mean by original content? When the content that you produce for your website is developed by you completely from scratch without scraping from other pages on the internet and when the information that you provide is completely new and fresh, then such content is considered original content.

Now a days search engines are getting more and more intelligent and they are moving towards semantic indexing. When search engines become totally semantics, we cannot do away with rewriting content from the other pages because search engines will be able to identify that the content on your pages are not original content. So to be on the safer side get your content done by highly proficient SEO writers that do not just copy and paste content from other websites with little modifications here and there. Worse still, if you use article spinning software to fill your web pages.

Most often as business owners you will not have the time to do all the content work for your website and for other content development needs. You will be hiring a SEO company or a content development company to do your website content and to writer articles for posting in your website and submissions in the article directory. When you do so, try to hire an experienced company to do the content for your website. They should not only be good at content work but they should also be aware of the SEO needs.

Among all the search engines, Google in particular rewards websites with original content. You can get your website indexed fast and get better search engine placement if you have original content. The idea behind rewarding websites with fresh content is to make the best information available to people fast. If the content that you provide in your website does not have anything new to offer, search engines do not have any reason to give a special place for you in the search results pages. Your website will rather be insignificant from the perspective of the search engines. Therefore, try to get the best content for your web pages. Present the content in such a way that it adds value to the world wide web. This will make the search engines happy and also the people that visit your website will benefit from what you have to offer them. Make your website as resourceful as possible.

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