SEO Step By Step Guide – 127. Keeping yourself safe from SEO scams

All of us are desperate to achieve top rankings for our website and often our desperation blocks our reasoning abilities. We easily become victims of SEO scams. There are number of good SEO companies that offer honest SEO services. There are companies that make only realistic promises and offer only reasonable guarantees. But unfortunately, there are equally good number of companies that claim to be top SEO service providers try to deceive people and empty their pockets.

We may be desperate but this should not make us careless about SEO scams that are rife. We need to carefully review the standard of our SEO companies before we signup with them. If you are in the process of selecting an SEO company make sure that they have been in business for a considerable period of time. Do not signup with companies that don’t have even their own websites indexed by the major search engines. What kind of SEO service can you expect from a company that cannot get good search engine placements for its own websites. You don’t need to be a rocket scientist to figure this out. So make sure that the company you select for your SEO services is a well established company online.

When shortlist your SEO service provider carefully review their packages and see what you are paying for. Go through the SEO package details twice or thrice to make sure that they are not tricking you by the choice words they use. Ask every question you need to before signing up. Once you sign up, you are locked and you would have wasted your money if you happen to signup with the wrong company. Check how fast they are with their customer service. Some of the companies provide online chat support, select such companies because you can easily get in touch with their customer support through their online support.

Review their portfolio and crosscheck the results that they provide to ensure that their claims are true. Also try to review the competition levels of the websites they have optimized.

When it comes to pricing, make sure that you understand their rates. Be clear about the onetime set up fee and any recurring fee that you may have to pay. Confirm with them about the number of keywords that they will optimize. You must also know the number of pages that they will optimize. See whether they have any money back guarantees; it is best to signup with companies that offer money back guarantees. Not all SEO companies can offer money back guarantee. There are only a few companies that offer money back guarantee. Only when a company is confident of its own services they will be able to offer money back guarantee. When they do offer money back guarantees understand their refund policy fully before signing up.

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