SEO Step By Step Guide–43. Getting Indexed in the Search Engines

Most of the efforts that we make in terms of search engine optimization can bear its full results only when our website is indexed by search engines. Being indexed in search engines is not the same as getting good search rankings. However, getting indexed is the first step towards getting search engines. Our website will feature in the search results only after the search engine bots crawl our website. After crawling, the search bots will store the information about your website in its database so that when ever a relevant search query is made by the internet users, it will display your website as part of the listings.

Most of the major search engines do not expect you to submit your website to their search engines. They will find you as long as you have your website’s link in another website that is already indexed. Some of the search engines require you to submit your website to their database while there are other search engines that have paid submissions. Though there are hundreds of search engines, not all of them count for your website’s success. For instance, it has been estimated that over 70% of online users make use of Google. Only rest of the 30% is distributed amongst hundreds of other search engines. Amongst these Yahoo, MSN, AOL, Alexa, Alta Vista are among the top search engines. So what happens with Google is of tremendous importance to your website. So all your indexing efforts should see to that you get indexed in Google first to tap into that 70% of online visibility. You must make sure to keep your website friendly to search engines by following the guidelines that we have discussed in the previous posts.

You must make use of all the other strategies including social book marking techniques to get yourself indexed in Google and in other top search engines. At times search engines may avoid your website if you don’t provide them with friendly website architecture, refined coding, friendly URLs, crawlable HTML content etc. There are no specific timeline for Google to index your website. There are websites that get indexed on the second day after their launch and there are also websites that don’t get indexed even after three weeks. When Google indexes your website the pagerank will be zero initially and the pagerank will improve gradually. If your website does not get indexed in the search engines after a reasonable time, then you must consult experienced SEO company to help you get indexed in the major search engines. The longer it takes for your website to get indexed in the search engines, the lesser the business. Timing is highly important for the success of any business online. So don’t waste any time as soon as you realize that there is some problem with the indexing of your website. Everything that is to follow has to start with this simple step.

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