Article Site Submission

Using article submission sites means following their rules of protocol to get the most bang for your buck, so to speak.  If you have personally submitted content or used an article submission service to get content on these article submission sites and haven’t yet seen a positive effect on your traffic or PageRank you may have made some errors that are causing your articles to be less effective than they should be or you may have ticked off the editors of these sites.

Article Writing can Help or Hurt You

The Resource Box is a RESOURCE, not an AD

Don’t hard sell or push products or services with the resource box. You not only trash your reputation and make yourself look like a snake oil salesman, you’ll also get into trouble with the article submission site. The resource box is meant for use to tell others about you, to develop trust in your expertise by sharing a bit of your qualifications and background; not a full blow resume, but a quick overview of why people should take what you say to heart.

Avoid Offering Multiple Products – Use Multiple Articles Instead

Huge chunks of information with lots of recommendations leads to quick burnout when it comes to American Consumers. They don’t want to be presented with ten choices, they want information on one. You can break a large comparison type article into smaller one product/service based articles and interlink them  Five one page articles are better than one five page article.

Keep it Simple, Stupid! (Or KISS Your Hard Work Goodbye)

The information overload can be avoided by keeping your article short and to the point. Tell your reader what their problem is, Tell them what is needed to fix it, and tell them how they can do it – with your help. Answering questions is what article directories are all about. Answer enough questions right, and you start to become known as an expert. They’ll be impressed and click on over to another article that you have linked in your article. If you can lead them logically down the path of your making, you’ll find them nodding in agreement and making the best decision by the end.

Do Not Stuff Your Articles With Keywords

Keyword stuffing is not the way to write articles to attract readers and build credibility. Keywprd stuffing is quickly recognizable, as are nonsense fluff phrases such as ‘How do you blah blah? It’s really not so hard to blah… If you take a lesson from an expert blah blaher – you’ll be blah blahing in no time!” Readers can and do pick up on patterns and they can spot filler copywriting and will click away. You may also lose credibility with search engine spiders that count the number of times your article uses keywords and can pick up on stuffing.

Use a Professional Article Submission Service

Your SEO firm can probably handle article submissions for you with linking and resource boxes that work best for both linking and traffic. You can also hire out the copywriting itself to ensure high quality content with proper SEO.

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